Why your Google adsense may be Rejected or disapproved
Must own your own website
You must be at least 18 years
old
Your site must be primarily in
one of the languages supported
by AdSense. Scroll down for a
list and a link to the most up to
date information.
Has your site been active for at
least six months?
Reasons why your site might
not work well with AdSense:
[support.google.com...]
Sensitive content that's
prohibited
Sites that are negative, non-
family safe, or potentially
offensive may have their ads
filtered in order to protect
advertisers. This is known as
being classified as a site with
sensitive content. In some cases
the AdSense system may be
unable to find ads appropriate
for this kind of content and ad
serving will stop.
Using AdSense with other ad
networks
It's ok to use AdSense with
other ad networks and affiliate
programs as long as you follow
Google's guidelines, viewable
here:
[support.google.com...]
Can you apply for more than
one AdSense account?
[support.google.com...]
The answer is no, you can't
apply for more than one
AdSense account. Google then
lists three situations and
instructions for how to solve
them. Here are the problems,
visit Google to read the
solutions:
1) I need to change the
Google Account login for my
existing
2) I can't access my
existing account
3) I need to add more sites
to my existing account
Your site must comply with
the AdSense Program
Policies
The official page is here:
[support.google.com...]
The following is an unofficial
summary of the AdSense Policy
page. You are encouraged to
visit the official page because
the AdSense policies frequently
change:
[support.google.com...]
- Invalid clicks & impressions
You can't click on your ads,
cannot encourage others to click
on ads, or artificially increase ad
impressions or clicks.
- Encouraging clicks
Can't encourage others to click
ads or use any deceptive means
to obtain clicks, can't promise
compensation, can't promise to
donate money for helping
increase ad clicks/impressions,
can't place ads next to
navigation or images.
- Content guidelines
Can't place ads next to
prohibited content.
[support.google.com...]
- Copyrighted material
Can't place ads on pages that
violate copyright laws. You must
have the legal right to display
the content on your page.
[support.google.com...]
Counterfeit goods
Can't display ads on pages that
offer for sale or otherwise
promote the sale of counterfeit
products, including knockoff
products meant to mimic or look
like another genuine brand
product.
Webmaster guidelines
You can't violate Google's
webmaster guidelines
(essentially spam guidelines).
[support.google.com...]
•Do not place excessive,
repetitive or irrelevant
keywords in the content or
code of webpages.
•Avoid hidden text or hidden
links.
Traffic sources
Can't receive traffic from pay-to-
click programs, unsolicited
emails, or from the "action of
any software application."
To ensure a positive
experience for Internet users
and Google advertisers,
sites displaying Google ads
may not:
•Use third-party services
that generate clicks or
impressions such as paid-
Must comply with Google's
Landing Page Quality Guidelines
[support.google.com...]
- Must provide relevant, useful &
original content
- Must be trustworthy, open and
explain products and services
before asking for sign ups,
money, information, etc.
- Site must be easy to navigate
- Site must encourage people to
stay on the site by being fast to
download.
Ad behavior
Can't modify ads so as to
artificially increase ad
peformance. You are
encouraged to read their
Modification of the AdSense ad
code page.
[support.google.com...]
Ad placement
[support.google.com...]
Can't place ads in inappropriate
places. Examples are:
- pop-ups
- emails
-software
Google ads, search boxes or
search results may not be:
•Integrated into a software
application (does not apply
to AdMob) of any kind,
including toolbars.
•Displayed in pop-ups or
Site behavior
- Sites should be easy to
navigate
- can't change user preferences
- can't redirect users to
unwanted websites
- Can't automatically start
downloads
- can't include malware
- can't include pop-ups or pop-
unders that get in the way of site
navigation
Technical requirements
Sites must comply to Google's
technical specifications and
requirements.
- sites must be in languages
supported by AdSense ( scroll
down for a list of supported
languages)
- Format requirements
•WebView •AdSense for
content (AFC) and Ad
Exchange (AdX) display ads
are not supported through
all WebView technologies.
App developers wishing to
monetize by publishing AFC
and AdX display ads
Google advertising cookies
AdSense publishers must
publish and abide by a privacy
policy that discloses that cookies
and/or web beacons are being
deposited on browsers and read,
tracked, by third parties,
including the collection of
information.
Identifying users and user
consent
Can't pass any information to
Google:
•that Google could use or
recognize as personally
identifiable information; or
•that permanently identifies
a particular device (such as
a mobile phone's unique
device identifier if such an
More information here Guidance
for complying with the
Identifying Users Policy.
[support.google.com...]
Privacy
Your site must disclose
information about data
collection, the sharing of that
data and the usage of that
inoformation, that takes place
on any site, app or other
property as a consequence of
your use of AdSense (or any
Google advertising service). OR
you can promimently link to this:
[google.com...]
Children's Online Privacy
Protection Act (COPPA)
This is applicable for sites that
are shown to children. You are
strongly urged to read the
following:
[google.com...]
[developers.google.com...]
Gambling content
Different rules depending on
country. Publishers in certain
countries are allowed or not
allowed to display ads on
gambling sites or that display
gambling content. Please visit
this page to find what publisher
countries are allowed to display
ads on gambling related content:
[support.google.com...]
Product-specific policies
AdSense for content:
Publishers may place up to
three AdSense for content
units on one webpage. This
includes a maximum of one
300x600 ad unit (or similar
Languages that are supported
by Google AdSense
Your website must primarily be
published in one of languages
that is supported by Google
AdSense. Your application will
not be approved if your website
is not published primarily in one
of the languages that is
supported by Google AdSense.
The up to date list of languages
is here [support.google.com].
Here is the list of Google
AdSense Supported
Languages, up to date as of
today, April 29, 2016:
Arabic
Bulgarian
Chinese (simplified)
Chinese (traditional)
Croatian
Czech
Danish
Dutch
English
Estonian
Filipino
Finnish
French
German
Greek
Hebrew
Hindi
Hungarian
Indonesian
Italian
Japanese
Korean
Latvian
Lithuanian
Malay
Norwegian
Polish
Portuguese
Romanian
Russian
Serbian
Slovak
Slovenian
Spanish
Swedish
Thai
Turkish
Ukrainian
Vietnamese
You must be at least 18 years
old
Your site must be primarily in
one of the languages supported
by AdSense. Scroll down for a
list and a link to the most up to
date information.
Has your site been active for at
least six months?
Reasons why your site might
not work well with AdSense:
[support.google.com...]
Sensitive content that's
prohibited
Sites that are negative, non-
family safe, or potentially
offensive may have their ads
filtered in order to protect
advertisers. This is known as
being classified as a site with
sensitive content. In some cases
the AdSense system may be
unable to find ads appropriate
for this kind of content and ad
serving will stop.
Using AdSense with other ad
networks
It's ok to use AdSense with
other ad networks and affiliate
programs as long as you follow
Google's guidelines, viewable
here:
[support.google.com...]
Can you apply for more than
one AdSense account?
[support.google.com...]
The answer is no, you can't
apply for more than one
AdSense account. Google then
lists three situations and
instructions for how to solve
them. Here are the problems,
visit Google to read the
solutions:
1) I need to change the
Google Account login for my
existing
2) I can't access my
existing account
3) I need to add more sites
to my existing account
Your site must comply with
the AdSense Program
Policies
The official page is here:
[support.google.com...]
The following is an unofficial
summary of the AdSense Policy
page. You are encouraged to
visit the official page because
the AdSense policies frequently
change:
[support.google.com...]
- Invalid clicks & impressions
You can't click on your ads,
cannot encourage others to click
on ads, or artificially increase ad
impressions or clicks.
- Encouraging clicks
Can't encourage others to click
ads or use any deceptive means
to obtain clicks, can't promise
compensation, can't promise to
donate money for helping
increase ad clicks/impressions,
can't place ads next to
navigation or images.
- Content guidelines
Can't place ads next to
prohibited content.
[support.google.com...]
- Copyrighted material
Can't place ads on pages that
violate copyright laws. You must
have the legal right to display
the content on your page.
[support.google.com...]
Counterfeit goods
Can't display ads on pages that
offer for sale or otherwise
promote the sale of counterfeit
products, including knockoff
products meant to mimic or look
like another genuine brand
product.
Webmaster guidelines
You can't violate Google's
webmaster guidelines
(essentially spam guidelines).
[support.google.com...]
•Do not place excessive,
repetitive or irrelevant
keywords in the content or
code of webpages.
•Avoid hidden text or hidden
links.
Traffic sources
Can't receive traffic from pay-to-
click programs, unsolicited
emails, or from the "action of
any software application."
To ensure a positive
experience for Internet users
and Google advertisers,
sites displaying Google ads
may not:
•Use third-party services
that generate clicks or
impressions such as paid-
Must comply with Google's
Landing Page Quality Guidelines
[support.google.com...]
- Must provide relevant, useful &
original content
- Must be trustworthy, open and
explain products and services
before asking for sign ups,
money, information, etc.
- Site must be easy to navigate
- Site must encourage people to
stay on the site by being fast to
download.
Ad behavior
Can't modify ads so as to
artificially increase ad
peformance. You are
encouraged to read their
Modification of the AdSense ad
code page.
[support.google.com...]
Ad placement
[support.google.com...]
Can't place ads in inappropriate
places. Examples are:
- pop-ups
- emails
-software
Google ads, search boxes or
search results may not be:
•Integrated into a software
application (does not apply
to AdMob) of any kind,
including toolbars.
•Displayed in pop-ups or
Site behavior
- Sites should be easy to
navigate
- can't change user preferences
- can't redirect users to
unwanted websites
- Can't automatically start
downloads
- can't include malware
- can't include pop-ups or pop-
unders that get in the way of site
navigation
Technical requirements
Sites must comply to Google's
technical specifications and
requirements.
- sites must be in languages
supported by AdSense ( scroll
down for a list of supported
languages)
- Format requirements
•WebView •AdSense for
content (AFC) and Ad
Exchange (AdX) display ads
are not supported through
all WebView technologies.
App developers wishing to
monetize by publishing AFC
and AdX display ads
Google advertising cookies
AdSense publishers must
publish and abide by a privacy
policy that discloses that cookies
and/or web beacons are being
deposited on browsers and read,
tracked, by third parties,
including the collection of
information.
Identifying users and user
consent
Can't pass any information to
Google:
•that Google could use or
recognize as personally
identifiable information; or
•that permanently identifies
a particular device (such as
a mobile phone's unique
device identifier if such an
More information here Guidance
for complying with the
Identifying Users Policy.
[support.google.com...]
Privacy
Your site must disclose
information about data
collection, the sharing of that
data and the usage of that
inoformation, that takes place
on any site, app or other
property as a consequence of
your use of AdSense (or any
Google advertising service). OR
you can promimently link to this:
[google.com...]
Children's Online Privacy
Protection Act (COPPA)
This is applicable for sites that
are shown to children. You are
strongly urged to read the
following:
[google.com...]
[developers.google.com...]
Gambling content
Different rules depending on
country. Publishers in certain
countries are allowed or not
allowed to display ads on
gambling sites or that display
gambling content. Please visit
this page to find what publisher
countries are allowed to display
ads on gambling related content:
[support.google.com...]
Product-specific policies
AdSense for content:
Publishers may place up to
three AdSense for content
units on one webpage. This
includes a maximum of one
300x600 ad unit (or similar
Languages that are supported
by Google AdSense
Your website must primarily be
published in one of languages
that is supported by Google
AdSense. Your application will
not be approved if your website
is not published primarily in one
of the languages that is
supported by Google AdSense.
The up to date list of languages
is here [support.google.com].
Here is the list of Google
AdSense Supported
Languages, up to date as of
today, April 29, 2016:
Arabic
Bulgarian
Chinese (simplified)
Chinese (traditional)
Croatian
Czech
Danish
Dutch
English
Estonian
Filipino
Finnish
French
German
Greek
Hebrew
Hindi
Hungarian
Indonesian
Italian
Japanese
Korean
Latvian
Lithuanian
Malay
Norwegian
Polish
Portuguese
Romanian
Russian
Serbian
Slovak
Slovenian
Spanish
Swedish
Thai
Turkish
Ukrainian
Vietnamese
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